wizerwayMVP + measurement foundation
Dependable campaigns
Make the guided campaign journey dependable before broadening the product.
What this increment offers →03 / Product progression
A roadmap.
With the boundaries visible.
An agreed direction of travel, organised around what teams can do next. No delivery dates or implementation status are implied.
13 roadmap items shown
Agreed next stage
People and AI, in one workflow
Agency collaboration, the initial Media Library and campaign-language increment 1 arrive together.
What this increment offers →Agreed post-MVP increment
Campaigns in your chosen language
Alongside agency collaboration and the initial library: one selected language per campaign.
What this increment offers →Agreed separate increment
An interface in your language
Interface localization follows the collaboration and campaign-language stage, before rendered video.
What this increment offers →Agreed sequence
Campaigns in motion
Rendered video follows collaboration, initial campaign-language support and the separate interface-localization increment.
What this increment offers →Agreed sequence
A brand presence that keeps working
Ongoing social and Google Business Profile management, alongside the broader library and linked localized campaign versions.
What this increment offers →Agreed later increment
One campaign. Localized versions.
Linked language versions arrive with ongoing brand management and Media Library increment 2, after video.
What this increment offers →Provisional placement
Connected paid advertising
After ongoing brand management and before CRM outcome imports, subject to demand and effort.
What this increment offers →Medium priority · may move
One brand. Many local teams.
A provisional slot between ongoing brand management and CRM increment 1.
What this increment offers →Agreed sequence
Connect work to business outcomes
CRM increment 1 imports leads, bookings and sales outcomes.
What this increment offers →Agreed sequence
Know the next move
Advanced monitoring and proactive recommendations follow CRM increment 1.
What this increment offers →Agreed sequence
Insights become connected action
CRM increment 2 adds two-way exchange and workflow automation.
What this increment offers →Long-term direction
A workspace shaped around the team
The fully flexible workspace follows two-way CRM automation.
What this increment offers →How to read the sequence
Unnumbered paid-ad and franchisee items have provisional positions between ongoing brand management and CRM increment 1. Their relative order is undecided. Franchisee work may be deprioritized and must not block CRM.
Brand-memory learning progresses through earlier workflows from an existing foundation reported by the founder. Small experiments can run alongside foundational delivery work.
Not every idea is a commitment.
Some extensions remain deliberately optional or low priority.
Creative Lenses
Low-priority, parked concept. No approved implementation or delivery position.
Specialist marketplace
Potential future extension to help find creative support. Not required for human collaboration.
Brand-strategy tools
Possible later support for defining or evolving strategy. Primarily work from the customer’s existing strategy.